DNA Behavior International

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About DNA Behavior®

DNA Behavior International was established in 2001 and has become a worldwide leader in the provision of human behavioral solutions that focus on the transformation of how people, families and businesses make decisions. 

We offer a wide range of unique human behavioral discovery, consulting, training, mentoring and coaching programs to individuals, families and businesses in over 10 countries. Each program uniquely blends human behavioral discovery with solutions that lead to individuals and families making the right choices and for businesses enhancing the customer service experience. All of these programs draw on very powerful and predictive human behavioral insights obtained from proprietary DNA Behavior personality profiling systems completed by individuals, families and businesses.
 
A significant differentiating factor in our personality profiling systems is not only the ability to identify a person's natural DNA behaviors, but also their personal and financial motivations which impact their decisions.

Research and experience shows the greatest human transformation comes from the self discovery and development of who you are and for businesses by enhancing the customer experience. This principle applies regardless of the age or culture of the person and to any type of business. Foundational to this transformation is people becoming educated about who they are and their true motivations. For businesses their value proposition will increase on a sustained basis when they understand the unique needs and wants of their customers and are able to target it to the product or service offering accordingly.

Currently, our business has 5 primary operating divisions which provide products and services:

  • DNA Behavior Marketing 
  • Business DNA Resources
  • Financial DNA Resources
  • Youth DNA Institute
  • International Center for Behavioral Research

Transformational Consulting Services

In order for individuals, families and businesses to transform they must be prepared to discover and develop who they are at the core  - their "DNA Behavior". 

The pillars for transformation will be:

  1. Having clarity of purpose 
  2. Engaging in change
  3. Developing the right talents
  4. Understanding the needs of others
  5. Eliminating the behaviors that are in the way of your success 

Consider:

How will you develop your human capital for increased performance?

Do you have the insights to interact with others on their terms?

Do you have the framework to identify your purpose?

What steps do you need to take to be more confident in your decisions?

What are your personal, business and financial Success Impediments to transformation?

The ‘inside-out’ DNA Behavior process provide specific people centered transformation programs in the following areas:

1. Personal Discovery

  • Self awareness and talent development  
  • Relationship and communication enhancement
  • Financial Planning and personal relationship with money  
  • Family wealth and business planning   
  • Couple decision-making
  • Executive work life balance development
  • Entrepreneurial productivity
  • Career development
  • Planned giving

2. Business Operations and Processes

  • Customer service delivery processes
  • Customer relationship systems
  • Business process and systems refinement
  • Business model re-development and planning    
  • Hiring the right talent
  • Team performance

3. Customer Experience

  • Marketing strategies for customer engagement
  • Customer segmentation
  • Matching products and services to customer DNA
  • Fee and product charging structure

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