Maximize Human Potential... Make the Right Choices... Build Relationships... Customize Service Experiences

Who we are:

DNA Behavior International was established in 1999 to provide human performance advisory services using proprietary behavioral insights. Our services have been helping businesses internationally to know, engage and grow their clients and employees by providing customized lifetime experiences which build sustainable performance. Our purpose is to help people live with meaning. We are a worldwide leader and pioneer in:

• the measurement of human performance
• the discovery and application of natural behaviors to client centered business solutions, marketing, financial planning, family succession planning and sports talent development
• the alignment of client behavior to employee or advisor behavior, and solutions for clients
• financial personality discovery
• the movement to the "New Behavioral Economy"

What we do:
We provide businesses with a hub of highly scalable and structured human performance solutions for increased client and employee engagement.

Philosophically we believe "behavior drives performance".

Our unique "understanding people before numbers" approach leads to a sustainable increase in personal and business results through maximizing human potential, making the right choices, improving client service execution and providing customized service experiences.

How we do it:

We start the delivery of the DNA Performance Solutions with our range of simple to use and yet highly accurate independently validated DNA Behavior Discovery Processes. Our Discovery Processes are deployed to firstly measure human performance using the "DNA Sustainable Performance Index" and then secondly to gain predictive DNA Behavior insights of a person's life, business and financial motivations.

Then we use the sustainable performance measurement and behavioral insights to help businesses build plans for client centered business transformation and for individuals to maximize their human potential and make the right choices.

Our internationally recognized innovation talents are used to uniquely connect powerful DNA Behavior insights to every dimension and function of a business and person's life on a scalable and sustainable basis.

We have developed 8 online DNA Behavior Discovery Processes and related DNA Performance Solutions. The DNA Behavior Discovery Processes have been researched and developed since 1999 by a highly qualified team which has 80+ years of combined academic and practical behavioral discovery development experience. In addition, we are able to customize our DNA Behavior insights to specific practical applications for increasing relevance and usability.

Since 2001 we have developed a client base of over 2000 leading international corporations, Fortune 500 companies and financial services business serving advisors and families. Our services have been delivered in over 47 countries and in 6 languages.

We have a global team of 15 executives and 50+ DNA Performance Advisors providing services under our brand.